Brand Minimum Standards
We have raised the bar on “responsible fashion”, bringing you the brands you can trust the most.
How Sellery Brand Partners Rise Above the Rest
While many brands are successful in addressing one or two specific offenses of the fashion industry, such as eliminating oil-derived materials or ensuring fair pay to garment workers, the path to sustainability must include progress against the broadest range of social and environmental issues the industry is known for. For that reason, Sellery brand partners commit to meet and evidence all of our 9 minimum standards, raising the bar on what we call “responsible fashion”.
Minimum Standards
1. Supplier Disclosure
Brand publicly discloses at least 90% of its Tier 1 & main Tier 2 Suppliers, including all Tier 1 providing >= 5% of brand volume.
* micro brands may disclose all supplier names to Sellery*
2. Five (5) ILO Freedoms
Brand uses and publicly shares a Supplier Code of Conduct that contains all 5 ILO Fundamental Principles and Rights at Work.
3. Supplier Worker Wages
Brand aims to ensure that the majority of garment makers in tiers 1 & 2 of the supply chain earn a living wage , based on living …
… wage in their area, or earn significantly above minimum wage/industry average, with a plan to reach 100% living wage. There is a public commitment to improving wages across the entire supply chain.
4. Brand Worker Wages
Brand is committed to provide all employees a living wage that is aligned with their geographical location. Where all employees are not yet at a living wage company is…
… on track to achieve this within 2 years.
5. Responsibly-Sourced Materials
Brand has a clear strategy to reach 100% responsibly-sourced raw material use, and currently achieves at least 85% of each product’s makeup and 85% of the…
… company’s total material usage responsibly. These materials can be sourced by any of the following methods:
- Commitment to use responsibly-sourced natural materials (at least textiles)
- Commitment to use recycled materials (at least textiles)
- Commitment to use deadstock or postconsumer textile waste
- A combination of the above which represents no less than 85% of total raw materials sourced
6. Animal Welfare
Brand has an animal policy that recognizes the “5 Freedoms”, & bans the use of exotic furs & skins; or a public commitment against the use of any animal derived materials.
7. Toxic Chemical Management
Brand uses and requires suppliers to comply with a Restricted Substances List (RSL) or MRSL, or manages this risk for main materials via a hazardous chemical policy within…
… their Supplier Code of Conduct, or certifications that include this within scope (e.g. GOTS, OEKO-TEX, Bluesign, etc.)
8. Sustainable Design
Brand has a strategy to produce products with a low environmental impact over its lifecycle, including a commitment to support a more circular economy and at least one…
… of the following elements:
- Focus on high quality durable products
- Focus on low waste (in manufacturing) products
- Focus on products that are easy to maintain & repair
- Focus on products with low ‘use phase’ environmental impact (e.g. cold wash, min. synthetic microfiber shedding during wash)
- Focus on providing repair and/or upcycling services for end-of-life products
9. Packaging & Shipping Materials
Brand has a strategy to minimize product packaging, maximize product packaging that can be recycled or reused, and uses responsibly sourced or recycled materials.